The market

Customer silence costs billions.

Businesses have never had more data, and never listened less to their customers. The Customer Experience market is being rebuilt around AI. JABB is arriving at the right time.

91 %

of unhappy customers never complain. They simply leave.

3.7T$

in sales put at risk every year by poor customer experiences.

32.1B$

the Customer Experience Management market in 2025, growing 15 to 18% per year through 2030.

Why now

01

The AI unlock

Voice notes, photos and free text become structured signal. JABB could not have existed in 2022.

02

The CX crisis

$3.7 trillion at risk. 89% of companies now compete on experience.

03

The reward economy

Survey response rates are stuck at 20–30% and falling. Rewarded feedback converts 3× better.

The competitive landscape

Enterprise platforms collect for large accounts. Review sites publish without context. Agencies audit occasionally. No one closes the loop for everyone.

Enterprise platforms
Qualtrics, Medallia

Powerful, expensive, survey-centric. Limited mainstream adoption.

Review platforms
Google, Trustpilot, TripAdvisor

Massive, but no structure by location, time, or team, and no action layer.

Local solutions
Goodays and peers

In-store collection, with no AI vision or integrated social listening.

Mystery shopping agencies
Traditional panels

Useful audits, but occasional, costly, and slow.

The size of the opportunity

32,1 Md$
Global CX, in-store analytics, and social listening market
5 Md$
MENA, Western Europe, and first steps in the United States
170 M$
Realistic 5-year capture

“What Stripe became for payments, JABB is becoming for customer experience: the global CX infrastructure layer.”

The roadmap

2026
PROVEMorocco

VOC, CX, and Keeps live in production. 25 paying SMBs, enterprise pilots.

2027
EXPANDUAE & Saudi Arabia

Enterprise entry point: Gulf retail and hospitality.

2027
SCALEFrance & Spain

Direct sales and channel partners.

2028
BRIDGEUnited States

Pilots in quick-service restaurants and retail through existing brand relationships.

2029+
GLOBALMulti-region

The global VoC infrastructure layer.

Customer silence costs billions.